Building a Solid Data Foundation
Learn how Your Markitects was able to establish an integrated marketing data foundation that scaled business outcomes.
Customer-Centric Data Foundations
Learn how Your Markitects was able to bring key business outcomes data together with marketing campaign effectiveness, resulting in smarter connections.
Modernizing a MarTech Stack
Learn how Your Markitects was able to configure a modern MarTech stack including a CDP, ESP and SMS along with legacy offline and online channels.
Persona Building for Performance Success
Learn how Your Markitects was able to free a client from a one size fits all approach for marketing and communications to personas and lifecycle campaigns.
Navigating a Sales-Led to Customer-Led Transition for SaaS Company
Learn how Your Markitects built a MarTech stack from the ground up while navigating an organization transition from sales-led to customer-led.
Providing Guidance Through Industry and Customer Changes
Learn how Your Markitects helped build better understanding on customers while an industry matured, increasing competition for customers.